Ian heads up Product and Marketing for the Air Commerce line of business. This role involves owning the overall responsibility and being fully accountable for end-to-end product life cycle management for all Air, line of business products, from conception (including customer research, commercial team input, R&D work and competitive analysis), Launch and Adoption (including customer operations and ongoing marketing/positioning), Ongoing growth and Product retirement/sunset. Ian joined Travelport 6 years ago where a key part of Ian’s work has been the launch of the Travelport Merchandising Services with four key constituent components, ‘Aggregated Shopping’ the ability to distribute LCC content alongside traditional airline content, ‘Ancillary Services’ distributing airline’s ancillaries, ‘Rich Content and Branding’ allowing airlines to market their content in a similar way that they do on their own website and ‘Multi Source Content’ enabling traditional airlines to distribute content via their own API as well as industry standard ATPCo. Prior to Travelport, Ian spent the majority of his working life at British Airways, where he joined as an apprentice and held a number of commercial roles in the UK and overseas. He has also worked for Qatar Airways as SVP Global Sales and Distribution.